Our Story
Making genuine Italian pizza with true dedication since 1985
From Naples to Your Neighborhood
'BalancedInsightlab originated from a single dream: to introduce authentic Neapolitan pizza to London. The Hayes family inaugurated our pizza place in 1985, a quaint, family-governed business with recipes passed down for generations.
Charlotte Hayes, our founder, mastered her pizza craft during her journeys across Italy, especially studying with renowned pizzaiolos in Naples, the home of pizza. After coming back to the UK, her mission was to replicate the enchantment of true Italian pizza, staying true to original methods and using only premium ingredients.
Our modest beginning with a 12-seat pizzeria has now transformed into a treasured neighborhood venue, and although we’ve grown, our promise to excellence and genuineness remains unchanged. We persist in our use of classical wood-fired ovens, preparing our dough from scratch daily, and selecting the best ingredients available.
Currently, 'BalancedInsightlab' is still in the care of the Hayes family, with the second generation now at the helm and guiding our dedicated team. Despite adopting contemporary innovations, the core of our establishment continues: crafting mouthwatering, authentic pizza that unites our community.
Our Values
Quality Ingredients
We choose only the most fresh, top-tier ingredients, partnering with nearby farmers and Italian suppliers to preserve true flavors.
Traditional Methods
We create our pizzas following age-old traditions, allowing our dough a 48-hour fermentation and baking it in bona fide wood-fired ovens.
Community Focus
Our vision extends beyond being a restaurant; we're a vibrant component of our locale, backing community projects and forging an inviting gathering place for everyone.
Sustainability
Our commitment is firm on eco-friendly practices, from minimizing food wastage to utilizing sustainable packaging and endorsing sustainable farming.
Meet Our Team
The dedicated individuals behind our delectable pizzas
Charlotte Hayes
Owner & Head Chef
Trained in Naples, the heir of our pizzeria has been refining our dishes for upwards of 15 years.
Sofia Martinez
Executive Chef
With Italian training and 12 years of expertise, she excels in dishes that play on the nuances of each season.
Marco Rossi
Master Pizzaiolo
A native of Naples, Marco has over 20 years of experience crafting faultless pizzas and is the mentor to our pizza chefs.
Laura Thompson
Restaurant Manager
Guaranteeing an unparalleled dining experience, she leads the front-of-house staff with compassion and proficiency.
Daniel Chen
Beverage Director
Handling our beverage selection, he specializes in Italian sodas and impeccable pairings to complement our pizzas.
What Our Customers Say
The closest you can get to authentic Neapolitan pizza without being in Italy. The crust is exactly the right kind of chewy, adorned with those unique char marks that come from a true wood-fired oven.
James Wilson
It's admirable that 'BalancedInsightlab' champions local produce and green actions. It's evident in every savory slice. Their limited-time menu items are always eagerly awaited!
Sarah Johnson
I've been a regular for years, and the high standards are unwavering. The atmosphere is like a second home, and the pizzas are just divine. Make sure to try the Truffle Mushroom pizza—it's a standout.
Michael Rodriguez
Awards & Recognition
Best Pizzeria in Karlport
Local Food Awards, 2019-2023
Top 50 Pizzerias in the UK
National Restaurant Guide, 2021-2023
Authentic Neapolitan Pizza Certification
Associazione Verace Pizza Napoletana, 2018
Sustainable Business Practice Award
Regional Green Business Association, 2022
Come Visit Us
Engage in the experience of bona fide Italian pizza wrapped in a cozy and inviting ambience